A convincing (PowerPoint) presentation

The task of creating an effective (PowerPoint) presentation is often underestimated. We see it all too often: most presentations are in fact a cheat sheet for the person giving the presentation. But what a presentation should actually do is help the audience to understand the story better. It has a strong supporting role which, if used correctly, also ensures that the audience remembers the message better.

Creating a good, convincing and supporting presentation starts with the storyyou want to tell. Does a company presentation always have to start with the history of the company, or can it start in a more dynamic way? After all, the audience’s attention level is high at the beginning of a presentation, and they are curious about what they are going to hear. So it’s important to take advantage of that increased attention.

Whether it’s a presentation for a large group, a product presentation or a sales presentation, you want to convince your audience. Obviously, people prefer to listen to a good story rather than a dull list of facts. Captivate the audience with a strong story and a convincing supporting presentation and they will remember what you have told them.

There are three important elements in creating a good presentation: the story, how it is set out graphically and the use of the program (in most cases this will be PowerPoint). Smartpresentations specialises in PowerPoint design and presentation advice. We help customers create presentations for company introductions, sales discussions, trade shows and events. We also create templates, webinar presentations and pitch presentations. Specifically for the events sector, we have a complete offer to support companies and agencies during all kinds of events.